ABOUT US

We are a woman-owned social impact training and consulting company. We specialize in working with Canadian female business owners to build a social purpose foundation and a social impact roadmap, working from a unified set of social impact standards, using the UN Sustainable Development Goals as our guide, to help you:

Be purpose-driven

Make a profit

Do good

Create social impact

WHAT WE BELIEVE

We believe people are prepared, more than ever before, to place purpose at the centre of the choices they make.

Consumers choose to support businesses who position doing good at their core.

Employees choose to work for companies whose purpose aligns with their own.

People choose to invest in organizations who are committed to solving the world’s most urgent challenges.

WHO WE SERVE

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You are a Canadian female entrepreneur or business owner.

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You are keen to better align your business with a cause and / or the change you wish to see in your community or in Canada.

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You are seeking more tangible, measurable ways to make a difference.

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You want to do good while also generating more profit. Profit with purpose resonates for you.

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You know the more profit you generate will enable you to contribute more.

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You want to unite your customers, your staff, and your stakeholders to help you make positive change.

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You want to be known for the social good you foster.

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You are overwhelmed by how to get started with social purpose, social impact and how to be a purpose-driven business.

“Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it’s the only thing that ever has.”

~Margaret Mead

VALUES & GUIDING PRINCIPLES

MEET OUR FOUNDER & OUR TEAM

Deb Alcadinho, Chief Impact Officer & Founder, Business 4 Social Good
Individually our impact is limited, but collectively we have the power to change the world!
~ Deb Alcadinho, Founder.

Learn how to become a purpose-driven, social impact business.